Friday, February 17, 2012
Photo titled: "Scary Google with Sauron Eyes" by dullhunk on flickr
One of the major changes stemming from the new policy is the relationship of the user to all of Google’s products. A user will be treated as a single user. Now information will be shared across Google products, including YouTube, Picasa, Calendar, and Gmail. Under the current policy, information is maintained by each individual Google produce, rather than consolidated. By sharing information across multiple products, Google has the ability to offer more innovative features for users, customize ads, and compete with Facebook.
Eight House lawmakers already reacted to Google’s updated policy by writing a letter to Google Chief Executive, Larry Page, requesting a response by mid-February. The lawmakers, which consist of 5 Democrats and 3 Republicans, requested more information about the policy mainly regarding the collection and storage of information. Their main concern stems from a user’s ability to opt out of data collection. The lawmaker’s wrote, “Google's announcement raises questions about whether consumers can opt-out of the new data sharing system either globally or on a product-by-product basis."
Betsy Masiello, the company policy manager, responded to the letter on a blog post. She said, the company looks “forward to answering those questions, and clearing up some of the misconceptions about our privacy policies.”
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